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Latest Opinion News Resources
29 October 2020 / Opinion
There's power in loyalty: shifting customer focus in the energy sector
Victoria Yusuf
Like most other sectors, to say energy brands have faced a challenging 2020, is somewhat of an understatement. Should they look to other sectors such as retail and switch to customer retention strategies? Junior Planner Victoria tells us more.
18 June 2020 / Opinion
How retailers can ‘stress test’ the impact of lockdown
Ben O'Brien
As the Bank of England revealed last week that the UK economy shrank by the largest monthly contraction on record in April, how can retailers plan and prepare using lessons learned from other sectors?
8 June 2020
Furniture Choice - A flexible strategy to move with the news agenda
Frankie Mullaney
8 June 2020
Retail webinar recap: How to turn insight into personalised experiences
Jaywing
1 June 2020
Five lockdown campaigns we love
Alys Marshall
21 May 2020
Inside the next generation single customer view
Martin Smith
19 May 2020
Get ready for free Google Shopping Listings in the UK
Sean Healy
19 May 2020
How to build a strong data strategy
Inderjit Mund
7 May 2020
Site search data - hidden gold for your digital strategy
Steve Baker
7 May 2020
How we're driving results during a global crisis
Karolina Drozdowska
6 May 2020
Accessibility: More important now than ever before
Rachel Harrison