Loading Jaywing website

Creative

We’re obsessive about brands. Our approach to strategy and creative ensures that we not only answer the brief, but also build brand equity too. Our ideas, copywriting, creativity, design and our technical skills carry brand storytelling across a host of different channels and platforms.

Brand Strategy 

Almost all great creative work starts with a great insight. But not all creative agencies are equal. Jaywing’s stories are born from rigorous research. Our data scientists uncover invaluable insights about your target audience, market trends, and competitor landscapes. From personalised content creation to stand-out brand campaigns and activations, our data-driven creative strategy is designed to elevate your brand and engage your audience. Delivering powerful brand stories alongside truly meaningful business numbers.  

Concept & Ideation 

Ideas are what we do. What we live for. What we stand by. From building international brand platforms for Castrol and Goodyear to UK campaigns for UEA, first direct and Skipton Building Society, our ideas span everything from TV to a text message. The ability to transform brands, drive incremental sales and change lives – there’s a real power behind brand storytelling when it’s done well. And we have the numbers to prove it.  

Activation & Production 

Creating a story is just the start. Making sure it has the best of chance of being heard is just as vital. From short-term activation to long-term brand building, our expert Creative, Digital, Social and Tech teams are here to make sure you’re in the right channels, saying just the right things at exactly the right time. Whether we’re ultimate brand guardians or supporting in-house teams, we produce thumb-stopping, results-bringing, award-winning activation for some of the world’s biggest brands. 

Design 

First impressions are vital. And appearance is still the first thing we judge – consciously or subconsciously. Add the multiplicity of online and offline spaces and visual design has never had to work so hard. Some of the very best design is virtually invisible – like website UX that champions usability for instance. Whether we’re creating beautiful motion design to stop a viewer in their tracks, or hard-working retargeting ads designed to convert a sale, we apply the same passion for great design across every channel and client we work with.