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4 December 2019 / News

Britvic appoints Jaywing as digital agency partner


Highly engaging digital activity across seven brands; Tango, Robinsons, Fruit Shoot, London Essence, Purdey’s, Aqua Libra and J20. 

Working in close partnership with Britvic’s Digital Centre of Excellence, our capabilities will enable and inspire Britvic's marketing teams to deliver consistent, highly engaging platform-specific digital, brand and PR activity.

To support Britvic, we'll help enhance digital presence and best practice across all brands covering strategy, production and execution to contribute to the reach and effectiveness of campaigns. We will also help elevate the capacity of the marketing function, supporting the company’s vision to continually innovate and push the latest trends and thinking.

With a strong heritage in the sector, we bring media and creative closer together to engage with consumers through optimised, mobile-first content and best in class digital campaigns across the digital space.

Alice Rowley, Head of Digital Marketing at Britvic said: “Jaywing really showed an understanding of our brands, our digital strategy, and our ambitions to help drive our business forward. Together, we’re looking forward to producing campaigns that engage with our brand audiences and deliver exciting work across 2020.”