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Marketing AI Health Check

Assess your position, identify your advantage, and define your next move.

Date: Wednesday 17th June 2026

Time: 9.30am - 4.30pm (your 20-minute slot will be booked directly with you by one of the Jaywing team)

Location: The Playhouse – 5–7 Playhouse Court, 62 Southwark Bridge Road, London SE1 0AT

The AI hype is over. Now comes the harder part: making sure you're getting real, commercial value from it. It’s easy to get stuck focusing on simple efficiencies, all while wondering if your competitors are finding a bigger advantage. Are you doing enough? Are there opportunities you're missing?

To help you answer those questions, our lead AI strategists, Malcolm Clifford and Joe Crawforth, are running a limited number of complimentary, one-to-one sessions. This is a private, 20-minute chat designed as a confidential sounding board to help you assess your strategy and define what's next.

Understand your position

How does your AI strategy compare to your peers? We'll discuss where you are on your journey and offer an expert perspective on your competitive standing.

Find the real opportunity

The real value of AI isn't just efficiency; it's creating new advantages. We'll help you identify which use cases could make a real difference, and whether they're realistic goals.

Chart a path to implementation

A great idea needs a practical plan. We'll help you think through the first steps to making it happen, so you leave with a clearer idea of how to get started.

 

Who should book a session?

This private clinic is designed for senior marketers and business leaders who are:

• Currently using AI but unsure if they’re getting the most from it.

• Under pressure to build a business case for further AI investment.

• Looking for an expert, outside perspective on their current strategy.

• Feeling stuck and need help defining a clear, actionable next step.

 

 

Meet the experts

Malcolm Clifford

Data Science Strategy Director 

Malcolm has been at Jaywing for over 25 years and leads the Accelerator Lab which is our tech innovation group.  With a background in financial services and data science he has a long experience of using the latest AI and deep learning techniques to develop innovative tech applications, solve business challenges and deliver value to clients. 

Joe Crawforth

Head of Research and Development

As Head of AI Research and Development, Joe's mission is to solve client challenges by turning powerful AI into real-world commercial impact. With a background in deep learning, he architects systems that businesses can trust, ensuring Jaywing’s solutions are both cutting-edge and commercially effective. Through collaborations with partners like Google, Joe keeps Jaywing at the vanguard of the AI revolution, though he remains disappointed that AI still can’t predict whether Leeds United will stay in the Premier League.