Key Accountabilities
As a PPC executive, you will be required to:
- Support your senior colleagues in running client’s paid search campaigns
- Set up, run and optimise on paid search campaigns on Google, YouTube, Microsoft Ads, and more…
- Carry out regular tasks which will assist in improving campaign performance
- Produce accurate and insightful, client facing reports on a regular basis
- Build new exciting creative and audience strategies
- Learn the basics of tracking visitors from click through to conversion and beyond
- Research ways which will improve campaign performance and productivity
- Optimise website pages for conversion and usability
- Be a self-starter and proactively look for ways to improve your PPC knowledge
Skills Required
- Good verbal & written communication skills
- Good time management/organisation skills
- The ability to maintain & develop relationships and work well as part of a team
- A good level of analytical & problem-solving ability
- Attention to detail
- Ability to work on own initiative quickly and effectively
- Previous experience of using Microsoft Excel would be beneficial