Stop reacting. Start predicting.
Archetype is our AI based modelling suite, backed by a team of data scientists and analysts. Archetype precisely predicts customer behaviour, such as conversion, re-purchase, lapsing, basket abandonment, or credit risk outcomes.
It's easy to use, with just three key steps to define your models, and so is suitable for all data literate professionals that want to drive the biggest possible value out of the data they hold. Compared to traditional approaches, Archetype creates accurate models in a fraction of the time, whilst enabling you to control and understand the resulting model.
Not sure where to start? Our consultants can show you where Archetype can help.Request a call back