Day to day activities include gathering and analysing data and developing recommendations to help clients grow their businesses through ongoing optimisation.
Conversion rate optimisation ensures onsite experiences are as effective and efficient as possible from both a user and a business perspective. Our role is to ensure our clients provide their users with a seamless on-site experience, allowing them to complete their on-site goals with ease while ensuring business objectives are considered throughout. Through data gathering from a range of qualitative and quantitative sources, we highlight key areas of opportunity for improvement and make recommendations which form an ongoing optimisation strategy.