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29 November 2022

Programmatic Lead Specialist






Hybrid working


Media Science



Depending on experience

The Programmatic Lead Specialist role is a pivotal leadership role in Jaywing. Reporting into the Media Director, this role and will work in partnership with leaders across the business. The role requires an ability to deliver holistic paid media strategies that build fame and drive fortune for our clients - and deliver them. It also requires in-depth knowledge of programmatic media as the lead will own this proposition and the partners we work with.

The successful Programmatic Lead Specialist will be responsible for:


  • Drive innovation and the development of the Jaywing programmatic offering
  • Devise paid media strategies alongside internal teams and oversee the delivery of these strategies across all clients, whist playing a key role in leading the strategies for our critical clients
  • Collaborate and support multi-discipline solutions to ensure our offer is integrated for clients
  • Partner closely with Creative and Strategy teams to ensure we're providing creative programmatic solutions and execution



  • Build and advise clients on their programmatic activity in the mix of their paid media and overall marketing strategy
  • Work with existing agency teams and accounts to drive growth via their usage of paid media
  • Support day-to-day campaign operations ensuring clients receive a high level of service and quality work
  • Ensure clear value reporting to clients


New Business and Client Growth

  • Work with New Business and client teams on new opportunities, leading in pitches
  • Acquire and transition new accounts into Jaywing
  • Work with existing client teams to identify opportunities to grow accounts
  • Provide proactive solutions and ideas for client teams to share with their accounts
  • Create case study material that demonstrates our expertise


Leadership and Management

  • Provide strong mentorship and inspiration for the team and clients
  • Work with the team to help them progress in their role, whist being involved in PDPs and regular informal reviews to ensure you're able to lead with transparency
  • Celebrate success and individuals within the team
  • Deliver constructive feedback to achieve positive outcomes


Additional Responsibilities

  • Promote and adhere to Jaywing's culture and values
  • To undergo relevant training and development required by the business
  • To work with colleagues in other areas of Jaywing to develop their understanding of paid media
  • Supporting the development of new services at Jaywing


The successful Programmatic Lead Specialist will be able to demonstrate:


  • Forged a successful career in paid media and digital marketing, whether agency, client or media owner
  • Extensive experience in programmatic marketing and working with partners across numerous platforms.
  • Familiar with wider performance channels to support integrated sales and opportunities and powering paid strategies within the context of the role of the paid channels, including Organic Search, PR & Organic Social, Content Strategy, UX & CRO


  • Agency side experience
  • Knowledge and experience of offline media
  • Knowledge of measurement and attribution


What's on offer?

Sound appealing? Then you could be the one we're looking for to join our vibrant, supportive team. You will also enjoy plenty of support from the whole team; including creatives, developers, strategists, data scientists and media performance specialists.


Additionally, the successful Programmatic Lead Specialist will receive:

  • Competitive salary
  • Flexible 35-hour working week
  • 25 days holiday (plus bank holidays) - up to an extra 5 days after each year of service
  • Generous pension scheme
  • Enhanced maternity and paternity pay
  • Healthcare and life assurance plans
  • Employee Assistance Programmes
  • Hybrid working - work in either our Leeds or Sheffield offices 


Interested in this role?

For more information or to arrange an informal chat, email Dom Fletcher ([email protected]) or Ethan Harrison ([email protected]), or apply below - we'd love to hear from you!

No recruitment agencies please.

Does this sound like you?

For more information or to arrange an informal chat, email Dom Fletcher ([email protected]) or Ethan Harrison ([email protected]), or apply below - we'd love to hear from you!



Programmatic Lead Specialist

7 open roles