Loading Jaywing website
23 August 2021

Marketing Analytical Consultant

Apply

Hours

Full-time

Location

Based from home, some travel required to Leeds office

Department

Consultancy

Salary

Up to £35,000 – Dependant on Experience

The Role

Due to increased client demand for our services, we now have a vacancy for a marketing analytical consultant.

 

Key Accountabilities

Our Marketing Analytical consultants report to the Analytics Director. We have a flexible structure and approach which means the successful candidate will have the opportunity to work on a variety of projects.

Projects can vary from a quick adhoc analysis into conversion rates by landing pages, to a long-term attribution engagement with a client where we analyse and optimise their channel performance. This gives our consultants exposure to a wide variety of work to enable them to gain experience in the many areas of digital marketing and analytics. At the same time, we provide appropriate support from project leads and colleagues.

We are professional without unnecessary formality, and both our people and clients welcome and enjoy this refreshing approach.

We are looking for an individual who:

  • Is familiar with the creation, development, and implementation of marketing analytical projects from marketing attribution modelling to segmentation and lifetime value projects
  • Has an understanding of producing insight from data related to measuring marketing effectiveness through attribution
  • Is familiar with analysing customer journeys and assessing channel performance alongside a good working knowledge of digital communications
  • Can work independently to produce and communicate meaningful data-driven insights and recommendations to a variety of stakeholders. These will support strategic and tactical decision-making to drive measurable incremental improvements to marketing activities.
  • Will analyse performance and effectiveness of our digital marketing in the acquisition and retention of customers across Paid Search, SEO, Affiliates, Display, Social and online media, email and some above the line channels
  • Can design and implement measurement tests to prove the value of individual components of our client’s marketing activity
  • Can support with the provision of analytical training and up-skilling the wider agency teams
  • Displays confidence in presenting results to internal teams and clients at a variety of levels; a strong storyteller
  • Is familiar operating within project management frameworks and comfortable multi-tasking and reprioritising assignments
  • Able to establish and maintain positive working relationships both within the multi-disciplinary team as well as with our clients
  • Demonstrates a high level of autonomy
  • Has an exceptional track record in their career to date

 

Skills Required

  • Has experience in SQL, and knowledge of Python would also be advantageous
  • Has strong problem-solving skills and good attention to detail; can deal with unfamiliar code and datasets
  • Can communicate findings clearly to non-technical audiences
  • Experience with some of the following tools would be helpful - Google Analytics, Adobe Analytics, Google Ads, Bing Ads, Search Ads 360, Business manager, Google Search console and others
  • Exposure to BI tools such as Google Data Studio, PowerBI, Tableua or others would be desirable

Does this sound like you?

Please fill out your details and upload your CV and covering letter below.

Application

Details
Consent

See all open roles

19 open roles